EMPOWRD Connect X Causes
EMPOWRD deck created to explain and showcase the new features and functionality included within their new Connect X Causes offering.
Designed a comprehensive product deck as an NLC Capstone project, detailing the EMPOWRD Engage App ecosystem including the Civic Advocacy Platform, EMPOWRD App, and Engage App and how they work together.
User personas include 'Jeffrey The Influencer' who leverages social influence for civic impact, 'Rachel The Public Servant' improving constituent responses, 'Simon The Follower' focused on community issues, and 'Erika The Advocate' driving support for critical services.
The deck explains how elected officials can use Leader Tools to mobilize followers, measure impact, and gain insights from constituent engagement through SMS, calls, social channels, and direct engagement actions.
